Yumz Gourmet Frozen Yogurt to Open Friday

The self-serve frozen yogurt franchise will offer free fro-yo to its first 50 patrons to visit the store Friday and 101.9 FM The Mix will broadcast live from the location on Saturday.

Fro-yo lovers rejoice -- Yumz Gourmet Frozen Yogurt will open Friday in . The village's first frozen yogurt location will open at at 1235 West Boughton Road. 

Want free frozen yogurt? 

Yumz will offer a free fro-yo (up to 8 oz. per person) to its first 50 customers, starting at 11 a.m. You can also get 15 percent off your order if you like their Facebook page. 

On Saturday, 101.9 FM The Mix will broadcast live from Yumz Gourmet Frozen Yogurt from 1 to 3 p.m. At that time, you'll be able to enter to win a pair of Justin Bieber or “last chance” Jason Mraz tickets. 

What is Yumz? 

Yumz is a self-serve frozen yogurt establishment. You can pick from 14 different flavors of yogurt and fill your cup with as many toppings as you like, from fruit to cereal and candy. Your cup is priced per ounce. 

Yumz cycles through 70 total flavors and always offers sugar-free yogurt, a tart option for the “frozen yogurt purists,” regular yogurt flavors and sorbet. All yogurt flavors are non-fat.

The Bolingbrook store hours of operation will be from 11 a.m. to 10 p.m. Sunday through Thursday and 11 a.m. to 11 p.m. Fridays and Saturdays. The store will feature free Wi-Fi and indoor and outdoor seating. 

Don't forget sorbet

Visel convinced the company to add the sorbet option in honor of his daughter, who can’t have dairy.

“If I brought my family here, it would be really difficult for one of the family members to be excluded,” Visel said. “Now families like mine will be able to enjoy a treat together.” 

A family franchise 

The location is a franchise owned and operated by the Visel family. Kevin Visel, a former wedding photographer, will manage the Bolingbrook location. Visel's father, Daniel, is the main franchise investor and his sister, Lauren, will manage a South Elgin location.

Yumz Gourmet Frozen Yogurt opened its first store in Crystal Lake in 2010, and their second in Lake in the Hills in July 2011. 

The family is launching a location in Plainfield and is looking to open in Lombard, Warrenville and Addison, as well. Yumz hopes to add 25 locations in the Chicago area in the next two years and 75 in other U.S. markets, according to a press release. 

“Frozen yogurt is really taking off,” Kevin Visel said. “It’s just started popping up in the Midwest. We really liked the idea of something that was family-centered, and it’s more nutritious than some other options out there.”

The Visel family found Bolingbrook while looking for a “good community” it could become a part of, Visel said. Yumz is already a sponsor for the  summer reading program. 

“The self-serve frozen yogurt concept is not in Bolingbrook yet,” Visel said. “We wanted to be the ones to bring it there…We came across a space that would be a perfect fit across from a movie theater and other dining."

Julie September 13, 2012 at 10:24 PM
Will be there 11pm when u open.


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